The only way for financial services firms to survive in today's tough marketplace is not just to be different, but to market themselves differently. That's the thinking that gave birth to The Rudin Group – a financial services marketing consultancy that delivers a difference.
We're small when we need to be and global when you need reach, expertise and experience. We'll complement your existing teams or act as a one-stop shop for virtually any of your communications needs. We're strategic thinkers when it's time to think. And we're great “doers” when it's time to rock and roll.
Content exists to drive results. Our teams consist of former financial services journalists and experts – we know how to get to the core of your story – and how to amplify it. Whether long or short, a white paper or a tweet, video, graphics, or a website – we create content that reflects your brand.
In a time of near-universal marketing white bread, the Rudin Group has flavor. We find your voice. We accentuate your advantages. The average consumer sees 10,000 messages a day and remembers about two. We'll bet you remember us.
Besides thoughts, a thought leader needs three things:
Our process creates all three. We build a plan that puts your thought leadership in the lead.
Whatever you need – including things you never thought of – that's what we do.
You could settle for the B team. Or the C team. Or whatever team has availability. Or you could work with The Rudin Group. Fast, fresh and full of wisdom, we know the difference between an IRA and an RIA. Our experience is unmatched. From mass affluent to most affluent, asset management to insurance, wealth management to wealthtech and fin to fintech, the list goes on. Here's just a sample.See Our Work
April's a top influencer according to LinkedIn, Twitter and her two sons. A writer and a thinker whose work appears in Forbes, Huff Post, American Banker and more. On numerous advisory boards and a frequent awards judge. April kicks doors open in the wealth and financial space - and can do it for you. (Oh, and you should also meet Dana, Kara and John.)Meet the Team
We know this industry and we're not afraid to share our own thoughts about it. Here's a bit of what we've been talking about lately.